Strategy

Strategy is about choice.  Choices require alternatives.  Generating credible alternatives requires analysis, insights and creativity.   

Strategy is about making decisions.  Deciding what to start, what to continue and what to stop.  It sets your approach and enables resources to be prioritised.  

Some of the ways we help clients with strategy include:

• Situation analysis - creating insight, focused on whatever the issue or opportunity is.  This includes current market evaluation, new market evaluation, problem factor and root cause analysis.  
• Scenario planning - deep consideration on how your future could evolve and stress testing your choices to make better decisions.
• Business strategy - Setting organisational level direction, objectives and strategies.  How and where are you going to compete?
• Marketing strategy - UK and international market entry, product and pricing strategy, 'go to market' strategy, existing market penetration strategy.
• Organisational strategy - operating model design, marketing & commercial capability (people, processes, technology and data), governance and compliance.
• Strategic measurement & reporting - ensuring you have the right information and insight flowing to be able to continually review your organisation's progress and position.
• Strategic risk management frameworks - developing the capability to identify and proactively mitigate those things that could knock you off course...